Sell Your Wines & Spirits Better with
the Product Experience Passport
Digital Sales support for wine professionals
Product Experience Passport, (PEP) helps spirit and wine producers commercialize their bottles by providing consistent, detailed product information to all professional resellers, from cellar/distillery to point of sale.
While the information is readable by consumers, PEP is designed first as a professional sales support, ensuring every intermediary presents and sells the bottle with the same level of knowledge
Why Product experience passport matters
- A structured digital product sheet for each wine
- Consistent information shared across all proessional sales channels
- A unique QR code associated whit each wine
- A hosted service manged by Prooftag (no IT project)
PEP helps wine and spirits producers sell better
Help wine & spirits producers sell better
Product Experience Passport gives every professional reseller the same level of clear, reliable product information
Improve commercial consistency
Importers, distributors, sommeliers, retailers, and sales teams access the same verified information to present your product accurately.
Support professional storytelling
Production process, tasting notes, aromas, color, serving recommendations, and aging potential are clearly explained and easy to reuse.
Reduce information loss along the distribution chain
As wines pass through multiple intermediaries, information is often simplified or distorted. PEP preserves the integrity of your message.
Facilitate export and multi-market sales
Information can be presented in multiple languages and accessed anywhere, supporting international distribution.
Strengthen brand perception without changing your sales model
PEP enhances how your bottles are presented, without interfering with existing commercial relationships.
HOW PEP WORKS FOR WINE & SPIRITS PRODUCERS
Create a detailed wine presentation. Producers enter structured information for each product: origin, production process, tasting profile, aromas, color, serving advice, and positioning.
Associate a unique QR code with each wine. Each wine is linked to a dedicated QR code that provides access to its digital presentation
One QR code, multiple touchpoints. The same QR code can be displayed on the bottle, but also on point-of-sale materials, restaurant menus, sales documents, leaflets, or professional communications.
This ensures the same product information is always accessible, regardless of the sales channel or context.
Prooftag CERV
An industry-specific service delivered through Prooftag CERV.
For real distribution chains
Built to support complex commercial journeys involving multiple professional intermediaries
No technical complexity
Hosted and maintained by Prooftag. Producers focus on content, not technology.
Sacalable and evolutive
PEP can evolve over time to include additional services and information if needed.